Hello everyone! I’m Sofia Mateo, and in this fascinating episode of Nomadic Entrepreneur, I have the privilege of chatting with Carla Bernabeu, dietician, nutritionist and the founder and CEO of Ke Water Drinks. Carla has embarked on an inspiring journey into the world of organic water kefir, and today we’ll dive into her story, learnings and mistakes, and how it all intertwines with sustainability and developing a strong entrepreneurial mindset. Carla will open her heart about the emotional and practical challenges of undertaking such a novel project in a market where this product is virtually unknown. Carla will take us through her entrepreneurial journey, from the conception of her idea to the challenges and successes she has faced in creating an innovative and sustainable product. She will explore how nutrition and wellness can be integrated into a product that challenges conventional beverages, offering a healthy and refreshing alternative. One of the most intriguing aspects of this conversation is the emphasis on sustainability. Carla will share how Ke Water Drinks uses environmentally friendly practices, from the use of organic ingredients to sustainable packaging. In addition, she will talk about the challenge of introducing a new product like water kefir to a market unfamiliar with it and how she has navigated this situation. We will also discuss the value of failure and continuous learning in entrepreneurship. Carla will share her personal experiences, including the difficulties and rewards of pursuing such a passionate and personal project. If you’re interested in entrepreneurship, nutrition, sustainability, or just want a dose of inspiration, this episode of Empresaria Nómada is not to be missed – I hope you enjoy this conversation as much as I did! Remember, you can follow me on Instagram @soySofiaMateo to gossip about my life, or contact me through the contact form. looking forward to your comments and ratings! See you in the next episode, see you later!