Nacho Mulemberg, a communicator, communicator and writer who gives talks, workshops and lectures on topics such as the diagram, money, investments and mindset, is the special guest of this episode. During the conversation, fundamental topics in his work are addressed, such as self-knowledge, money, finances, personal branding and entrepreneurship. For Nacho, true wealth lies in having control of time and freedom of movement and agenda. He stresses the importance of self-knowledge, especially through the enneagram, a tool that describes nine personality types and facilitates understanding and relationship with oneself and others. He also highlights the relevance of understanding how we relate to money, as our personalities influence our financial decisions. Nacho emphasizes the need to normalize money as a tool of value exchange and the importance of a good relationship with it in order to achieve financial peace of mind. He also discusses selling as a way to connect problems with solutions, highlighting the importance of believing in what you are selling and the importance of honest and authentic communication. Finally, he shares his entrepreneurial experience, emphasizing the need for self-knowledge, authenticity and a solid strategy to succeed in the business world. What advice or recommendations would you give to people who are starting out in entrepreneurship? 1. Self-knowledge: Before starting any entrepreneurial project, take the time to get to know yourself. Understanding your values, strengths and weaknesses will help you make decisions more aligned with your goals and face challenges with greater confidence. Financial Education: Spend time learning about personal finance and how to manage money wisely. Understanding your money behavior patterns will allow you to make better financial decisions and avoid costly mistakes. 3. Selling as a Connection: Change your perspective on selling. Instead of viewing it as a cold transaction, focus on connecting your customers’ needs with valuable solutions. Selling is a way to help others, not to pressure them. Authentic Communication: Be authentic and transparent in your communication. Share your experiences, your successes and your failures. Authenticity builds trust and helps you genuinely connect with your audience. Create a Community: Build a community of engaged and loyal followers. Encourage participation and interaction, and provide constant value through your content and your products or services. Persistence and Patience: The path of entrepreneurship can be challenging and full of ups and downs. Maintain persistence and patience in your efforts. Learn from your mistakes, adapt your approach and keep moving towards your goals. 7. Learn Constantly: Never stop learning and growing. Stay current on industry trends, seek out new training opportunities and continually hone your skills. 8. Trust yourself: Be confident in your abilities and your vision.

Believe in yourself and your ability to overcome the challenges you face on the path of entrepreneurship. These tips can serve as a guide for those who are taking their first steps into the world of entrepreneurship, helping them build a solid foundation for long-term success. See you on the next episode of “Nomadic Entrepreneur”. See you later!